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INDUSTRY INSIGHTS

The world of sports technology is an ever-changing, busy space; check out some of the latest industry activities, including weekly specialized insight, care of our partners at Activative.  

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REAL MADRID CLAIMS SPORTING FIRST WITH THE LAUNCH OF ‘THE DREAM’ 360º VR APP EXPERIENCE

08 May, 2018

REAL MADRID CLAIMS SPORTING FIRST WITH THE LAUNCH OF ‘THE DREAM’ 360º VR APP EXPERIENCE

NIKE #AIRMAXLINE CAMPAIGN LURES SNEAKERHEADS TO WAIT IN THE WORLD’S FIRST INSTAGRAM QUEUE

26 Apr, 2018

NIKE #AIRMAXLINE CAMPAIGN LURES SNEAKERHEADS TO WAIT IN THE WORLD’S FIRST INSTAGRAM QUEUE

BLIND BARBER’S BRYCE HARPER SIBLING SOCIAL ‘HAIR SECRETS’ PRANK TEASER

20 Apr, 2018

BLIND BARBER’S BRYCE HARPER SIBLING SOCIAL ‘HAIR SECRETS’ PRANK TEASER

QBE & AFL SIDE SYDNEY SWANS LAUNCH FIRST-OF-A-KIND ‘SWANS360⁰’ VR FAN MATCH DAY EXPERIENCE

12 Apr, 2018

QBE & AFL SIDE SYDNEY SWANS LAUNCH FIRST-OF-A-KIND ‘SWANS360⁰’ VR FAN MATCH DAY EXPERIENCE

Mercedes-Benz Australia Celebrates Formula One Melbourne GP with Pit Crew ‘Speed of a Silver arrow’ Game

04 Apr, 2018

Mercedes-Benz Australia Celebrates Formula One Melbourne GP with Pit Crew ‘Speed of a Silver arrow’ Game

Google Cloud's NCAA March Madness

23 Mar, 2018

Google Cloud's NCAA March Madness Work Spans TV, AI-Generated Ads and a Machine-Learning Kaggle Competition 

Usian Bolt's Soccer Club Signing Stunt

08 Mar, 2018

Usain Bolt reveals which soccer club he signed for via social media as the line up for Socceraid begins to take shape.

Toyota's 'See Like Menna' Instagram Campaign Lets Viewers See The Slopes Through The Eyes Of A Paralympic Skier

02 Mar, 2018

Toyota's 'See Like Menna' Campaign Gives Perspective Of Vision Impaired Skier

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